Braum’s Ice Cream and Dairy Store

Braum’s Ice Cream and Dairy Store on South Broadway Avenue brings a beloved regional chain experience to Tyler, offering visitors a unique combination of premium ice cream and classic American comfort food. This family-owned establishment has built its reputation on fresh dairy products sourced from their own farms, creating an authentic farm-to-table experience that sets it apart from typical ice cream shops in East Texas.

The menu showcases Braum’s famous hand-dipped ice cream in dozens of flavors, alongside hearty breakfast and lunch options that satisfy any craving. Signature ice cream creations include thick malts and sundaes, while the food menu features classic breakfast plates, juicy burgers made with fresh ground beef, and comfort food favorites. Visitors often gravitate toward the breakfast combos served all day and the premium ice cream flavors that rotate seasonally, ensuring there’s always something new to discover.

The atmosphere strikes a balance between nostalgic ice cream parlor and casual family restaurant, with bright lighting and clean, simple decor that puts the focus squarely on the food. Booth seating and tables accommodate both intimate conversations and larger family gatherings, while the open layout creates an energetic buzz during peak hours. The attached market area allows diners to browse and purchase Braum’s dairy products to take home.

This establishment appeals to visitors seeking quality ingredients at reasonable prices, whether stopping by for a quick ice cream treat or settling in for a satisfying meal. Families appreciate the kid-friendly menu and atmosphere, while couples enjoy late-evening ice cream dates. The combination of fresh dairy products, generous portions, and consistent quality makes it an ideal destination for casual dining experiences and special treats throughout the week.